In 2010, Caroline moved to Austin, Texas to manage PR for hospitality hot spots including James Beard Award winning restaurant, Uchi, and sister restaurant, Uchiko, where she secured placements in The L.A. Times, Architectural Digest and Better Homes and Gardens. From there, Caroline transitioned to Director of Partnerships for nationally-recognized influencer marketer, Camille Styles, where she handled all brand relationships and marketing. As primary contact for all advertising relationships, Caroline created custom proposals for inbound and outbound requests, reviewed contracts and created wrap reports for each client. In addition, she spearheaded the digital marketing team and increased the Camille Styles email list in 24 months by 300%.
Currently, Caroline is getting brands noticed and connected to the right people, while managing and executing partnerships with advertisers and media outlets.
Caroline has over 13 years of industry experience with expertise in public relations, partnerships and influencer marketing for a diverse array of lifestyle and consumer brands. Caroline earned her PR chops in New York City at award-winning public relations agency, Edelman, representing the Dove Campaign for Real Beauty. In addition to traditional PR initiatives, she’s worked on successful partnerships with The Oscars, MTV, Wal-Mart, The California Women's Conference and Girl Scouts of America.